Join Marchant Real Estate
50+
Years of Experience
1993
Est. in Upstate SC
100%
Independent & Local
1:1
Direct Broker Access
Big Brand Promise
One of hundreds in your market
Training built for someone else's city
Franchise fees eroding your commission
Broker you've met twice, or based in NYC/Florida
Technology that looks good in demos
VS
Life at Marchant
Known by name from day one
Coaching built on 50 years in this market
Technology that matches national standards
Direct Broker & Leadership access, always
A culture where your wins are celebrated
Don't Take Our Word for It
After 20 years at Marchant, I stepped away briefly—but it didn’t take long to realize what I missed. The culture and relationships here are unmatched, and I’m grateful to be back home.
Barb Riggs
Coming from a national franchise, Marchant supported me from day one. With the right backing and team, my business has doubled year over year for the past four years.
Christy Vogel
After more than 20 years here, I’ve seen this business evolve—and Marchant has evolved with it every step of the way. The addition of top-tier technology and resources has kept us competitive while preserving the culture we love.
Valerie Miller
The People Behind Marchant
Broker in Charge
Seabrook Marchant
President/Broker in Charge · Marchant Real Estate, Inc
Seabrook has been running Marchant Real Estate since 1993. He's seen markets collapse and recover. He's watched the industry transform three times over. And he's still here — not because he has to be, but because this is what he loves.
He coaches agents personally. He's on the floor daily. When you get stuck on a deal, a client, or a conversation you're not sure how to have — Seabrook's door is open. His philosophy is simple: the agent who never stops learning never stops growing.
"The market will always change. What doesn't change is the value of knowing your craft cold, knowing your client deeply, and showing up every single day. That's what I try to instill in every agent here."
— Seabrook, Broker in Charge
Austin McCown
Head of Agent Attraction & Technology
Austin has operated at the highest levels of real estate, spending the majority of his career on the franchising side of the business. He worked with some of the industry’s largest brands — including the parent company of Century 21, Coldwell Banker, Sotheby’s International Realty, Better Homes and Gardens Real Estate, and Engel & Völkers — traveling across the country to help brokerages and teams implement best practices, technology, and growth strategies.
In 2023, he made the decision to step away from the franchise world after recognizing a fundamental shift: technology had become equally accessible to independent firms. Coming out of COVID, he saw that independence allows brokerages to move faster, adapt quicker, and evolve without the friction of legacy systems.
He brought that perspective to Marchant. His role is to ensure that choosing a boutique brokerage never means settling for less. The tools, systems, training infrastructure, and business development support — Austin leads all of it, with a focus on keeping Marchant ahead of the curve.
"Agents shouldn't have to choose between great culture and great technology. My job is to make sure they never have to make that call at Marchant."
— Austin McCown, Head of Agent Attraction & Technology
Agent Growth & Technology
Direct Access to Leadership
Not a regional manager. Not a hotline. The people who built this brokerage are on the floor, in your corner, and available when it matters. Your broker knows your name — and your goals.
Decades of Market Intelligence
Upstate South Carolina isn't just a market to us — it's home. We've navigated every cycle, every shift, every downturn since 1993. That institutional knowledge is yours the moment you join.
A Culture That Compounds
Small team means you're never anonymous. Your wins are celebrated. Your challenges are addressed. Agents here grow faster because nobody lets you stay stuck. Someone always notices. Someone always shows up.
Technology That Actually Works
We've made it our mission to match — and in many cases exceed — the tech stack of national brands. From lead generation to transaction management, you won't be leaving tools on the table.
